Wortley Brothers Wooden Gates

The new Wortley Brothers e-commerce website has been built from the ground up and features a vast number of custom developed features, including a product configurator.

Wortley Brothers Website Design

How it began

Wortley Brothers had used the same clunky e-commerce site for over ten years. Irrespective of the fact that they knew it needed updating, it worked for them, as long as a substantial Google Adwords budget was spent to help it rank and obtain click throughs.

The team at Wortley Brothers had responded to a Chameleon e-shot and were honest about their scepticism, having approached several web design agencies over a three year period, all of whom had failed to deliver.

Challenge accepted... we started by developing a stronger brand and innovative marketing angle, which commenced with changing the company name from KP Wooden Gates to the more appealing Wortley Brothers Wooden Gates.

What we've done...

  • Branding & logo creation
  • Web design & development
  • E-commerce
  • Custom Built CMS
  • Creative strategy & insight
  • Design and print
  • SEO
  • Content writing
  • Web hosting and management
Wortley Brothers Responsive Website
Wortley Brothers Logo DesignWortley Brothers Brand Design

Recognising the need for simplicity and a punchier appearance, we followed the re-brand with designing and developing the custom built e-commerce website and Content Management System.

Wortley Brothers Web DesignWortley Brothers Web DesignWortley Brothers Web Design

Integral to this was the streamlining of the copywriting; the previous site employed heavy copy content throughout - a big "no no" with Google.

This impressive online sales tool is proving to be a great success for one of the UK's largest wooden gate manufacturers, seeing online sales figures exceed 150K per month.

Wortley Brothers Business Card Design
Wortley Brothers Branding