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Who says that a small business can’t have affordable, professional and effective marketing?

We’re certain that Retford based Safety Coaching would say otherwise after experiencing Chameleon’s local business marketing services.

Rob Shore of Safety Coaching contacted Chameleon requiring a marketing package that would help his business Stand Out and look professional. The industry sector that Rob works within is saturated by larger players and Rob wanted to take his wealth of experience and reputation and make it work for the businesses marketing.

We work with many small businesses, just as we do larger companies and being a small business ourselves, we fully appreciate how important it is to get the right marketing mix. It isn't always a matter of trying to look larger than you are, its more the fact that your business is most likely going to be found online these days, so for starters, you need a great website and that doesn't always have to mean a large budget is required.

We discussed various options with Rob at our Retford office, and of course his budget, and tailored a plan to maximise it as much as possible. This was going to consist of a new logo design, website, printed die-cut business cards and a HTML email signature.

Safety Coaching already had a brand in place and to a degree, it wasn't too bad, so we updated that, simplifying it and strengthening the image. The website was to be focused around Rob as the business was Rob - what he provided to his clients was all about him, his knowledge and expertise so why hide behind a brand or business name when you are everything.

Finally some very professional business cards were designed and printed and die-cut to include round corners to match the brand. We also took the same concept and created a HTML email signature for Rob so he could sign off his emails professionally.

Now it would be unprofessional to mention how much Safety Coaching paid for this business marketing package but it was less than you might think and it has certainly added value to Rob’s business and strengthened Safety Coaching’s marketing for the several years to come.

We hope by reading this case study, you can appreciate the creative expertise and marketing versatility on offer by a Doncaster and Retford design, web and marketing agency like Chameleon Creative Communications. 

So if your business would like to Stand Out from the competition, Ask Chameleon how we can help. We’ll explain for free, and in plain English. There’s no hard-sell. And best of all, the benefits can be impressive. To learn more, contact Chameleon.


The team at Chameleon provided me with a range of bespoke solutions which I believe will deliver great long term value for my company.

This proves that selecting the right marketing agency pays and I look forward to developing our relationship further as our requirements grow.

Rob Shore, Managing Director

We discovered Chameleon Creative when our business was going through a transitional period. We needed to re brand, we had an idea of what we wanted but no idea how to implement it.

Craig and his team were true professionals, we knew right away that they were the people we wanted to work with! Chameleon Creative have developed a new brand ...

Katie Margereson - Business Development Director

"We have been working with Chameleon for over 10 years. For us it's important to work with a company that understands our need to be constantly innovating.

It's also important for us to be able to work with people that can handle the full package, our website, the branding, online event updates, magazine adverts, event brochu...

Chris Hoey - Managing Director

Chameleon have made every project during the past 8 years extremely enjoyable and always value for money. Most recently, the design and creation of our new responsive website. 

It was a challenging project but Chameleon constantly kept us updated and took control from the initial design concepts, through to the content and photograph...

Neil Bowles - JBB Chair

"It was amazing how quickly Craig and his team at Chameleon were able to understand our corporate structure and philosophy here at SES Group and provide us with first class marketing advice.

Chameleon have created a brand design for us that truly reflects our identity and reputation for delivering innovative engineering solutions wit...

Dave Gascoigne - Group Commercial Director

"The essence of our business is trust, and in discovering Craig and his team, we feel we have found someone that we can trust. To mark our 140th year in business, we knew we required a modern, creative, technology advanced partner and Chameleon’s great enthusiasm and common sense has made it much easier than we ever imagined"...

Brian, David, Doreen & Sue  Butterfield - Company Directors

"The ability to stand outside a company and see the potential, ideas and vision is a unique skill.

Combining experience and communication, marketing strategies are built with confidence and a professional attitude. Chameleon 'grasp it' and deliver from the very beginning".

Paul Munby - Director

"Chameleon have given us fresh new branding, stationery, product labels and packaging, signage and a superb e-commerce website. 

Finding Chameleon was one of the best things I have done in a long time".

John Barclay - Managing Director

"I just want to say a big big thank you and look forward to working with Craig and the Chameleon team for many years to come.

They’ve met every deadline, no matter how last minute our demands have been which shows fantastic commitment and customer service.

Chameleon... a forward thinking creative agency with fresh ideas...

Lee Edwards - Restaurant owner

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