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It’s often suggested that accountants are boring. And when it comes to marketing, branding and communications - pretty non existent. Well, that’s not the case for AR Accountants based in Doncaster, South Yorkshire, they're a different breed altogether.

AR Accountants decided they wanted to make their marketing Stand Out in Doncaster, so they contacted Chameleon for a chat - because that's just what we do, help businesses adapt and stand out from the competition.

We provided them with a marketing plan and costs, AR did the numbers, which of course, added up and it was all systems go. A logo rebrand started the project followed by a new website, signage for their Doncaster office, printed stationery, email marketing and search engine optimisation.

The results are fairly self explanatory, AR Accountants look professional and their new brand helps them to stand out - the website encourages visitors to make contact as well as being a source of business/financial information. Couple this with the regular email marketing that is produced and distributed to a growing database of contacts and the entire package makes for a very effective marketing plan that didn't break the bank.

We hope by reading this case study, you can appreciate the creative expertise and marketing versatility on offer by a Doncaster and Retford design, web and marketing agency like Chameleon Creative Communications. 

So if your business would like to Stand Out from the competition, Ask Chameleon how we can help. We’ll explain for free, and in plain English. There’s no hard-sell. And best of all, the benefits can be impressive. To learn more, contact Chameleon.


Chameleon have been a great help to us in achieving our re-branding exercise. They helped us so much in creating a whole new website including an RSS feed facility. In addition they implemented an e-marketing solution tailored to our own particular needs. Our stationery has been redesigned which makes us stand out from the crowd. Also, we are really proud of our new logo and the brand ID. 

We chose Chameleon because they are different… their willingness to be intuitive really appealed to us and their own website is a shining example of the way forward.

If it wasn’t for them, our new client count in 2010 would have been negligible and we have seen significant increases in the traffic onto our website. In fact we were receiving enquiries within a week of the site going live and our clients love the new modern look in our Newsletters.”

Alan Roberts, MD, AR & Co.

We discovered Chameleon Creative when our business was going through a transitional period. We needed to re brand, we had an idea of what we wanted but no idea how to implement it.

Craig and his team were true professionals, we knew right away that they were the people we wanted to work with! Chameleon Creative have developed a new brand ...

Katie Margereson - Business Development Director

"We have been working with Chameleon for over 10 years. For us it's important to work with a company that understands our need to be constantly innovating.

It's also important for us to be able to work with people that can handle the full package, our website, the branding, online event updates, magazine adverts, event brochu...

Chris Hoey - Managing Director

Chameleon have made every project during the past 8 years extremely enjoyable and always value for money. Most recently, the design and creation of our new responsive website. 

It was a challenging project but Chameleon constantly kept us updated and took control from the initial design concepts, through to the content and photograph...

Neil Bowles - JBB Chair

"It was amazing how quickly Craig and his team at Chameleon were able to understand our corporate structure and philosophy here at SES Group and provide us with first class marketing advice.

Chameleon have created a brand design for us that truly reflects our identity and reputation for delivering innovative engineering solutions wit...

Dave Gascoigne - Group Commercial Director

"The essence of our business is trust, and in discovering Craig and his team, we feel we have found someone that we can trust. To mark our 140th year in business, we knew we required a modern, creative, technology advanced partner and Chameleon’s great enthusiasm and common sense has made it much easier than we ever imagined"...

Brian, David, Doreen & Sue  Butterfield - Company Directors

"The ability to stand outside a company and see the potential, ideas and vision is a unique skill.

Combining experience and communication, marketing strategies are built with confidence and a professional attitude. Chameleon 'grasp it' and deliver from the very beginning".

Paul Munby - Director

"Chameleon have given us fresh new branding, stationery, product labels and packaging, signage and a superb e-commerce website. 

Finding Chameleon was one of the best things I have done in a long time".

John Barclay - Managing Director

"I just want to say a big big thank you and look forward to working with Craig and the Chameleon team for many years to come.

They’ve met every deadline, no matter how last minute our demands have been which shows fantastic commitment and customer service.

Chameleon... a forward thinking creative agency with fresh ideas...

Lee Edwards - Restaurant owner

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